WRITE IT RIGHT!
There’s one thing you’re doing in your emails which most likely sets the wrong tone with your international clients. You can do better. I see it all the time, and it’s a rough translation of the typical Dutch way of ending an email.
‘I hope I have informed you enough.’
This might work in Dutch culture.
But not when you’re navigating international waters. I’ll tell you why. This line tells your reader that you are pretty much done with them. That you hope it’s enough information. Done and dusted. Door closed. Buh-bye!
But…
What if it’s not? What if your reader still has a question? How are they going to feel, knowing that you are done with them?
They will feel less than lovely, I assure you.
Please keep that door of communication open. At all times!
Here are some better options:
‘Should you have any questions or comments, please don’t hesitate tp contact me.’
‘If there’s anything else you require, don’t hesitate to reach out.’
‘Happy to answer any questions as they arise.’
Ah, nice! Communication door back open.
This one change lets your reader know that you are still there for them and encourages them to stay in communication with you.
Communication is all about connection.
So keep that door open!
Love,
Buffi
